45 Daniel Ek Quotes on Success (SPOTIFY)

Top 10 Most Famous Daniel Ek Quotes Quotes (BEST)

“I’m not saying you can’t be successful in the music industry without Spotify. But when I look at the future of music, I don’t think scarcity is the model anymore. We have to embrace ubiquity – that music is everywhere.”
Daniel Ek

We led with our conviction rather than rational, because rational said it was impossible.

Put your consumers in focus, and listen to what they're actually saying, not what they tell you. — Put your consumers in **focus**, and listen to what they’re actually saying, not what they tell you.

Spotify wants to make consuming music simpler and at the same time pay the rights owners. — Spotify wants to make consuming **music** simpler and at the same time pay the rights owners.

The value of a company is the sum of the problems you solve.

“There are half a billion people that listen to music online and the vast majority are doing so illegally. But if we bring those people over to the legal side and Spotify, what is going to happen is we are going to double the music industry and that will lead to more artists creating great new music.”
Daniel Ek

Ask yourself: given everything you have to do, is there a way that we can make this better?

Sometimes we succeed, sometimes we stumble. The constant is that we believe we are still early in our journey and we have room to learn and grow. — Sometimes we **succeed**, sometimes we stumble. The constant is that we believe we are still early in our journey and we have room to learn and grow.

We really do believe that we can improve the world, one song at a time.

I feel, really, that the ones that aren’t doing well in streaming are predominantly people who want to release music the way it used to be released.

3 Daniel Ek Quotes Quotes on Innovation and Technology

“I had two passions growing up – one was music, one was technology. I tried to play in a band for a while, but I was never talented enough to make it. And I started companies. One day came along and I decided to combine the two – and there was Spotify.”
Daniel Ek

With Twitter and other social networking tools, you can get a lot of advice from great people. I learn more from Twitter than any survey or discussion with a big company.

No one wants to wait for tracks to buffer or spend hours searching through a Web site to find their favorite song.

17 Daniel Ek Quotes Quotes on Music and the Industry (SPOTIFY)

“Music isn’t like news, where it’s what happened five minutes ago or even 10 seconds ago that matters. With music, a song from the 1960s could be as relevant to someone today as the latest Kesha song.”
Daniel Ek

The main reason people want to pay for Spotify is really portability. People are saying, 'I want to have my music with me.' — The main reason people want to pay for Spotify is really portability. People are saying, ‘I want to have my music with me.’

With Spotify, people don't get it until they try it. Then they tell their friends. — With Spotify, people don’t get it until they try it. Then they tell their friends.

What we do is wake up every morning and think about how we get more music out to people; how do we get better music? We breathe, eat, and sleep music.

People just want to have access to all of the world's music. — People just want to have access to all of the world’s **music**.

At Spotify, we really want you to democratically win as a musician. We want you to win because your music is the best music.

This is a way for artists to communicate directly to their fans. If you think of an artist like Bruno Mars, he's using Spotify, creating playlists and listening to music through it. — This is a way for artists to **communicate** directly to their fans. If you think of an artist like **Bruno Mars**, he’s using Spotify, creating playlists and listening to music through it.

If you look at Adele, the reason she did so well was she created great music. It wasn't about a clever marketing trick. — If you look at **Adele**, the reason she did so well was she created great music. It wasn’t about a clever marketing trick.

It disturbed me that the music industry had gone down the drain, even though people were listening to more music than ever and from a greater diversity of artists.

Spotify has paid more than two billion dollars to labels, publishers and collecting societies for distribution to songwriters and recording artists.

We're focused on growing the pie so the artists can go back to making a meaningful amount of money. — We’re focused on growing the pie so the artists can go back to making a meaningful amount of **money**.

A playlist can be very versatile, almost like a programming language.

“We are passionate about making it so that users enjoy the music that they want to enjoy but at the same time fairly compensates artists. That’s not the same as saving the music industry.”
Daniel Ek

When I think about music in the future, I don't make a distinction between what's radio, what used to be the music library, and so on. — When I think about music in the future, I don’t make a distinction between what’s radio, what used to be the music library, and so on.

At the end of the day, I want the music industry to be larger than what it is today.

But right now we have an advantage of being the number one in music.

In general, people are comfortable sharing their music. There are two exceptions, though - Lady Gaga and Britney Spears. — In general, people are comfortable **sharing** their music. There are two exceptions, though – **Lady Gaga** and **Britney Spears**.

8 Daniel Ek Quotes Quotes on Business Success

“There are many phases through a company’s existence where you, as the founder, must wear many different hats, and that’s really hard. You must be versatile as a person to be able to do that. I think this is what people get wrong.”
Daniel Ek

You have to screen for factors like passion when recruiting. Sometimes the mission itself can be interpreted differently by individuals. — You have to screen for factors like **passion** when recruiting. Sometimes the mission itself can be interpreted differently by individuals.

I believe in this day and age that you need to be very, very clear with your brand, what you are for consumers, in order for them to take it up. And the best experience wins.

“If you choose the first people you hire very carefully, you’ll pass the first ‘life or death’ phase of your company. The second thing is getting that team to fulfill the right mission. ‘Mission’ would probably be translated into ‘being stubborn on the vision and the problem you are trying to solve, but being flexible on the details of how you are solving that problem.’ Those are the two most important things.”
Daniel Ek

If you miss your window… things can go wrong terribly and become very expensive.

I'm just interested in building a company that doesn't necessarily change lives but adapts people's behaviour. — I’m just interested in building a company that doesn’t necessarily **change** lives but adapts people’s behaviour.

At the end of the day, we want to be where our users are.

“Cut through all the bullsh*t and focus on what is important, which is creating the best possible product and creating the best possible value for customers. Those things, and building a team to do it.”
Daniel Ek

7 Daniel Ek Quotes Quotes About Life

People think that creativity is this free spirit that has no boundaries. No, actually the most creative people in the world schedule their creativity. That’s the irony. So I try to do the same. — People think that **creativity** is this free spirit that has no boundaries. No, actually the most creative people in the world schedule their creativity. That’s the irony. So I try to do the same.

People do better things and are more creative when their life is balanced.

I was deeply uncertain of who I was and who I wanted to be. I really thought I wanted to be a much cooler guy than what I was.

I was born in Sweden, and in Sweden we are known for the piracy services.

“Buying sports cars, going to expensive nightclubs, spraying people with champagne and things like that – what I learnt is that it wasn’t for me, and, in fact, I feel pretty empty after doing that.”
Daniel Ek